A live cohort, online over Zoom or in person in Andheri (Chakala), Mumbai
You have watched the gurus. You have saved the reels. You still cannot run a campaign.
Learn digital marketing from the very first principle.
A live, mentor-led cohort for complete beginners. No income screenshots and no recycled theory. You learn the real craft and run a real campaign, and I teach it live: online over Zoom, or in person in Mumbai.
Talk to me I have spent about ten years doing this work, and I built the cohort around how marketing actually works in 2026.
Right now, marketing looks like a trick
someone else knows how to do.
Where you are
- You have watched the reels and saved the threads, but you still cannot run a campaign on your own.
- Every guru sells a different shortcut, and none of them start at the beginning.
- You can name the tools. You cannot yet make them work together toward a result.
Where this takes you
- You open a blank page and build a full strategy for any business, from the funnel up.
- You launch and read real Meta and Google campaigns, and you know why the numbers move.
- You walk away with a portfolio of work you actually made, and the judgement to keep making it.
The ground is moving under everyone who markets.
These three charts are directional, not audited benchmarks. They show the shape of what is happening, and why the cohort is built the way it is.
AI Overviews and generative search tools now intercept a growing share of queries before a user ever clicks a result. Learning GEO and AEO is not a bonus module; it is the reason the cohort exists.
The twelve weeks are weighted toward strategy and real campaign work, not just theory. Every topic feeds the live project you run in weeks ten through twelve.
Each module adds a layer of readiness. By week twelve you are not finishing a course; you are starting a body of work that a client or employer can see.
The part the industry will not say out loud.
Most marketing courses sell a feeling. The screenshot, the rented car, the promise that forty tools will change your life. They take the money and leave you alone with a playlist. This is the opposite of that.
What they sellAn income screenshot and a rented car
What you get hereThe actual craft, taught by someone who earns from doing it, not from selling courses.
What they sellA 2022 syllabus Google already retired
What you get hereA 2026 syllabus built around AI search, GEO/AEO, Advantage+ and server-side analytics.
What they sellForty tools and good luck
What you get hereOne real campaign you run from brief to result, with a mentor right beside you.
Twelve steps, from your first definition
to your first real campaign.
Nothing is assumed. Each step stands on the one before it, and each ends in something you have actually made.
- 01
The first principles
What marketing actually is, before any tool: demand, the funnel, positioning, and the person you are trying to reach. The language the rest of the course is built on.
- 02
Strategy and the journey
Owned, earned and paid media, and how to choose channels by where someone is in their journey. You leave with a one-page plan you can write for any brand.
- 03
Content and copy
Frameworks that make writing repeatable, editorial calendars, hooks, and a brand voice. Copy that moves a person, not copy that fills a page.
- 04
SEO and AI search (GEO/AEO)
Rank in Google, and get quoted by ChatGPT, Perplexity and AI Overviews. Answer-first writing, fact density and schema. The skill the rest of 2026 is hiring for.
- 05
AI as a working partner
Prompt craft for marketers and a content pipeline from brief to fact-checked draft, with the judgement to catch what the model gets wrong.
- 06
Social and community
Organic systems across Instagram, LinkedIn, YouTube and X, and the collaborations that actually move people to act.
- 07
Short-form video
The first two seconds, scripting for retention, shooting on a phone, and turning one shoot into a week of clips.
- 08
Meta ads
Campaign structure, Advantage+, the pixel and Conversions API, and how to read and scale spend without guessing.
- 09
Google ads
Search, Shopping, Performance Max and the new AI Max, with first-party data as the edge that still belongs to you.
- 10
Analytics that hold up
GA4, Consent Mode v2 and server-side tagging, so your numbers survive a cookieless web and tell you the truth.
- 11
Conversion and email
Landing-page anatomy, real A/B tests, and lifecycle email that earns its place. You run a full test cycle yourself.
- 12
Your brand and your next role
Package the cohort's work into a portfolio, build a presence, and choose your path: a job, freelance, or your own clients.
Hi, I'm Martina. I'll be
right there with you.
I'm a Google and Meta certified marketer, and I've spent more than ten years doing this work. I've been lucky to help around 500 businesses grow, from first-time founders to bigger teams. I started out in technology, then spent years running real campaigns instead of just talking about them.
I'll teach the cohort the way I actually work: clear strategy, systems you can repeat, and honesty about what does and does not move a result. You won't be learning from a script, you'll be learning next to someone who still does this every day and genuinely wants you to get there.
More about meI don't just teach this.
I do it every week.
I run a full practice across these areas, so the cohort teaches what I am actually doing for clients right now, not theory from a slide.
- Search and discoverySEO, AI search, content, digital PR
- Performance marketingGoogle and Meta ads, conversion, automation
- Social and communitySocial, influencer, email, YouTube
- Creative and brandBranding, web design, video, copy
- AI servicesChatbots, generative AI, AI analytics
What it sounds like on the other side.
Illustrative examples of the cohort experience, shown while the first group finishes.
I came in unable to read a single ad report. By the end I was running my own Meta campaign and could explain every number in it.
Garvit MehtaNow a performance marketer at a funded D2C startup The AI search week alone was worth it. I got a college project page quoted in an AI Overview, and the portfolio I built here got me the job.
Latika IyerMarketing associate at a SaaS company I joined with no marketing background at all. The real campaign I ran in the cohort became the portfolio that got me hired.
Mohit SharmaNow runs growth at a fintech startup Honest answers to the real questions.
Do I need any experience to join?
None. The cohort starts at the very first principle, the kind of basics most courses skip, and only then moves to the advanced 2026 skills. If you have never run a campaign, this was built for you.
Is it online or in person?
Both, your choice. You can join the live online cohort over Zoom from anywhere, or attend in person in Andheri (Chakala), Mumbai. Either way it is live with a small group and you can keep up and revisit, never alone with recordings.
How is this different from every other course?
Most courses sell a feeling and hand you a recycled syllabus. This one teaches a 2026 curriculum (AI search, Advantage+, AI Max, server-side GA4) live, and has you run a real campaign from brief to result.
What will I be able to do at the end?
Build a strategy from a blank page, rank in search and get cited in AI answers, run and scale Meta and Google campaigns, set up trustworthy analytics, and show a portfolio of real work to an employer or a client.
Is there a job guarantee?
I will not promise you a job, because no honest person can. But you will never be doing this alone. I will recommend you wherever I genuinely can, help you prepare for interviews, and sit with you to polish whatever still feels shaky. And it does not end on the last day. If you are stuck months later, you can still write to me. Once you have learned with me, you stay my student.
How AI-focused is it?
Deeply, and practically. You learn to get cited by ChatGPT, Perplexity and AI Overviews, build AI content workflows, and run AI inside ad platforms, with the judgement to use it well.
How many seats, and when does it start?
I keep the seats few on purpose, so everyone gets attention. Start dates change, so write or call and I will tell you the next intake and whether a seat is open.
What does it cost?
I would rather talk about that on a short call or over email, once I understand your goals and whether the cohort is the right fit for you. Email [email protected] or call +91 70143 63109.
If this is the year you finally learn it,
start with a conversation.
Whatever stage you are at, there is a way in, and I would love to help you find it. Tell me a little about where you are and I will personally get back to you about the next intake. No payment to start.
Prefer to reach out directly? Email · WhatsApp · Call +91 70143 63109, weekdays 9am to 7pm IST.