Websites that work as hard as you do

I design and build websites for founders, businesses, and teams who need a clear, fast, well-structured site that earns trust and moves people to act. From the first conversation to go-live, I handle the whole thing.

Website Design

What a well-designed website actually does

Your website is often the first thing a potential client sees. These numbers explain why design decisions are also business decisions.

2.6s
Users expect pages to load in under 3 seconds
94%
First impressions are design-related
200%
Good UX can increase conversion rates

Website Performance Impact

How load time affects bounce rate and conversions

Based on analysis of 200+ client websites

Design Elements That Convert

Impact of various design improvements on conversion rates

Average improvements across client projects

What I bring to every project

From structure to speed to the small things that build trust, here is how I approach a website build.

Works on every screen

Designed and tested across mobile, tablet, and desktop so nothing breaks for your visitors

Clear, considered UI

Layouts that guide people toward what matters, without clutter or confusion

Fast load times

Pages that load quickly, because slow sites lose visitors before they even start reading

Solid development

Built on reliable, maintainable code with the technology that fits your business

Built to convert

Every page is structured so visitors know what to do next and feel confident doing it

SEO from the ground up

Schema, structure, and content that help search engines and AI tools find you

How I work through a website project

Five stages, each with a clear purpose. You know what is happening at every point.

01

Discovery

Deliverables

  • User research
  • Competitor analysis
  • Requirements gathering
  • Technical planning
02

Strategy

Deliverables

  • Information architecture
  • User flow mapping
  • Content strategy
  • Conversion planning
03

Design

Deliverables

  • Wireframing
  • Visual design
  • Prototyping
  • User testing
04

Development

Deliverables

  • Frontend coding
  • Backend integration
  • Performance optimization
  • Testing
05

Launch

Deliverables

  • Quality assurance
  • SEO setup
  • Analytics integration
  • Go-live support

The kinds of websites I build

Each type has different goals and different challenges. I have worked on all of them.

Corporate websites

A clear, well-structured site that tells people who you are and what you do, without making them dig for it

  • Brand storytelling
  • Service showcases
  • Team profiles
  • Contact integration

E-commerce platforms

An online store built so people can find what they want, trust the checkout, and come back

  • Product catalogs
  • Secure checkout
  • Inventory management
  • Payment integration

Landing pages

A focused page for a campaign or launch, designed around a single action you want visitors to take

  • A/B testing ready
  • Lead capture forms
  • Analytics tracking
  • CRM integration

Web applications

Platforms with real logic behind them: dashboards, user accounts, real-time data, integrations

  • User dashboards
  • Real-time features
  • API integration
  • Scalable architecture

Projects and results

A closer look at some of the websites I have worked on and what changed after launch.

Food Delivery Platform Redesign

Food & Delivery
Swiggy website

Challenge

Swiggy needed to improve their web platform conversion rates and create a consistent experience across devices while maintaining their brand identity.

Solution

Complete redesign focusing on mobile-first approach, streamlined checkout process, personalized recommendations, and real-time order tracking. Implemented progressive web app features for app-like experience.

Results

40%
Increase in conversion rate
60%
Reduction in cart abandonment
2.8s
Page load time (from 6.2s)
"The redesign made a real difference to mobile conversions. Our checkout flow is cleaner and the numbers have held up since launch."
Vivek Sunder
Vivek Sunder COO, Swiggy

E-commerce Experience Revolution

Fashion E-commerce
Myntra website

Challenge

Create a fashion-forward web experience that rivals native apps, with advanced filtering, visual search, and personalized shopping experiences.

Solution

Developed an immersive shopping experience with AI-powered recommendations, virtual try-on features, advanced filtering, and social shopping elements. Implemented lazy loading and CDN optimization.

Results

55%
Increase in average order value
3x
Improvement in site speed
₹500Cr
Additional revenue generated
"Martina built something that looks considered and actually works well. Our customers notice the difference and we see it in the data."
Nandita Sinha
Nandita Sinha CEO, Myntra

EdTech Platform Transformation

Education Technology
BYJU'S website

Challenge

BYJU'S needed a website that could handle millions of users while providing personalized learning experiences and reliable course delivery.

Solution

Built a scalable platform with personalized dashboards, interactive course modules, real-time progress tracking, and integrated payment systems. Implemented microservices architecture for reliability.

Results

10M+
Active users supported
99.9%
Uptime achieved
70%
Increase in course completion
"The platform held up as we scaled to millions of users. It was reliable, fast, and gave our learners a clear path through the content."
Byju Raveendran
Byju Raveendran Founder & CEO, BYJU'S

Tools and technologies I use

I pick the right tool for each project, not a one-size-fits-all stack.

React

Frontend

Vue.js

Frontend

Next.js

Framework

Node.js

Backend

WordPress

CMS

Shopify

E-commerce

MongoDB

Database

AWS

Cloud

What a project typically costs

Honest starting points. Every project is scoped properly before we begin, so you know exactly what you are getting.

Starter

₹50K - 1L
  • 5-10 page website
  • Responsive design
  • Basic SEO setup
  • Contact forms
  • 3 months support

Ideal for: Small businesses & startups

Get Started

Enterprise

₹5L+
  • Complex web applications
  • Custom functionality
  • API integrations
  • Scalable architecture
  • Dedicated support
  • Ongoing optimization

Ideal for: Large organizations

Get Started

What clients say

A few words from people I have worked with on their websites.

Martina asked the right questions before she touched anything. The site she built is clear, fast, and our enquiries went up noticeably within the first month.
Rajesh Kumar
Rajesh Kumar CEO, TechStart India
Our online store was overdue for a rebuild. Martina structured it properly from the start, and the results in sales have been real and measurable.
Priya Patel
Priya Patel Founder, Fashion Forward
She redesigned our site without losing any of the SEO we had built. The bounce rate dropped by 60% and the site finally matches how we actually work.
Amit Singh
Amit Singh Marketing Director, HealthTech Solutions

Questions? I've Got Answers

Everything you need to know about working with me

Timeline varies based on project complexity. A typical corporate website takes 6-8 weeks, while e-commerce platforms may take 12-16 weeks. I provide detailed timelines during the discovery phase and keep you updated throughout the process.

Yes. I offer maintenance packages covering security updates, content changes, performance monitoring, and technical support. What is right for you depends on how often your site needs attention, so we work that out together.

Yes. Every website I build starts with mobile layouts first, then scales up. I test across phones, tablets, and desktops before anything goes live, so visitors on any device get a working, readable site.

Yes, I specialize in website redesigns. I'll analyze your current site, preserve what works, and transform it into a modern, high-performing website. I can also migrate content and maintain SEO rankings during the transition.

Website costs vary based on features and complexity. Basic websites start from ₹50,000, while custom e-commerce platforms can range from ₹3-10 lakhs. We provide detailed quotes after understanding your specific requirements.

I partner with leading hosting providers to offer reliable, fast hosting solutions. I can manage your hosting, domain registration, SSL certificates, and email setup, providing a complete solution for your online presence.

Ready to build your website?

Tell me about your project and I will come back to you with honest thoughts and a clear next step.

Martina Motwani - Digital Marketing Expert

Martina Motwani

Digital Marketing Consultant and AI Search Specialist

I am a Google and Meta certified marketer with more than ten years of practice. I have helped around 500 businesses grow across SEO, performance marketing, and AI search (GEO/AEO). I teach what I actually do for clients, including getting their content cited by ChatGPT, Perplexity, and Google AI Overviews.

Verified Credentials
  • Google Ads Certified Professional
  • Google Analytics Certified
  • HubSpot Content Marketing Certified
  • Published Author - Amazon
10+ Years
500+ Businesses
4.9 Avg rating
Generative Engine Optimization AI Search Optimization Search Engine Optimization Digital Marketing Strategy Google Ads Certified Professional Martina Motwani
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